Volcanic Assignment

Melanie Brooke Yeakley 1. What is the myth from which volcanoes get their name? †¢It comes from the little island of Vulcano in the Mediterranean Sea off Sicily. Centuries ago, the people living in this area believed that Vulcano was the chimney of the forge of Vulcan–the blacksmith of the Roman gods. They thought that the hot lava fragments and clouds of dust erupting from Vulcano came from Vulcan's forge as he beat out thunderbolts for Jupiter, king of the gods, and weapons for Mars, the god of war. 2. What is the difference between magma and lava? Molten rock below the surface of the Earth that rises in volcanic vents is known as  magma, but after it erupts from a volcano it is called  lava 3. What are the main types of volcanoes? †¢cinder cones, composite volcanoes, shield volcanoes, and lava domes. 4. The Hawaiian Islands are what type of volcano? How tall is Mauna Loa? †¢Shield volcanoes; 13,677 feet above sea level 5. What type of volcanoes are the mo st violent? †¢Plinian 6. Are all eruptions alike? Describe the type of eruption of Mt. St Helens? †¢No; †¢It involves the explosive ejection of relatively viscous lava, it can send ash and volcanic gas tens of miles into the air.The resulting ash fallout can affect large areas hundreds of miles downwind. Fast-moving deadly pyroclastic flows 7. The Pacific ring of Fire is an example of volcanoes that form at ___________ _____________. †¢Plate boundary The Hawaiian Islands are examples of ____-________ ______________. †¢Intra plate 8. What are some of the common methods used to study volcanic related phenomena? †¢Measurement of changes in the shape of the volcano †¢Precise determination of the location and magnitude of earthquakes by a well-designed seismic network †¢Measurement of changes in volcanic-gas composition and in magnetic field 9.Go to intro to granite and play with the clickable map. This photo shows an excellent example of a phaneri tic (coarse grained) texture. These type of textures form from the slow cooling of plutonic or intrusive igneous rocks. What is the pink mineral? †¢Igneous rock †¢potassium feldspar 10. Why is granite like ice cream? The analogy is humorous, but good. †¢Both ice cream and granite start out as liquids which when cooled became solid, and both will melt again if the temperature gets hot enough. †¢Both  ice cream  and granite become crystalline when they become solid. Part 2 Most of these questions can answered using your text. Chapter 6) 11. What two criteria are used to identify igneous rocks? †¢Chemical content and grain size 12. What distinguishes mafic from felsic igneous rocks? (hint think about chemistry) †¢Felsic rocks have more quartz in them. †¢Mafic rocks tend to contain magnesium-rich minerals like olivine and pyroxene. 13. What are three controls on the melting of rock material? †¢Mineral composition, temperature, pressure 14. Wha t are the tectonic settings associated with the formation of basaltic composition magmas? †¢Basaltic composition magmas occur in oceanic hotspots where a mantle plume interacts with oceanic lithosphere. 5. What is the tectonic setting for the formation of intermediate composition magmas? †¢Convergent boundaries 16. How would you distinguish between an intrusive and extrusive igneous rock? †¢Intrusive  igneous rocks cooled below the surface of the planet, †¢Extrusive  rocks are formed from magma at or above the surface of the planet, 17. What is magmatic differentiation? †¢The process by which chemically different igneous rocks, such as basalt and granite, can form from the same initial magma 18. Which volcanic hazard is the leading cause of death? (section 6. 8) †¢Asphyxiation as peopled breath hot gas and ash

Essay on Montessori Language

Language lies at the root of that transformation of the environment that we call ‘civilization’. The child’s language developments during his or her early years are freely remarkable. Describe how does the Montessori environment aid the child’s com/b-f-skinner-theories-of-language-development/">language development? What is civilization? â€Å"Civilization is a term used to describe a certain kind of development of a human society†(2). In ancient Egypt, writing was first discovered in the form of paintings on the walls of caves, structures and many artifacts.These ancient forms of writings are a form of communication within the ancient Egyptian society. The paintings on the walls were later transformed into writing on papyrus. Paper was first discovered in China and later papermaking spread throughout Asia. Many languages were developed. As the result of advancement in reading and writing, economic, political and social developments were possible. Th rough the development of languages it leads to the transformation of the environment we call ‘civilization’.An infant is first exposed to language through sounds generated by the environment and languages spoken by the adults surrounding him. He babbles words such as ‘da da, ma ma’ and utters intentional word like ‘milk, mum mum ‘when he gets hungry. At the age of 1. 5, he realizes that everything has a name. This is a crucial period whereby Montessori understands that any form of education imparted at this age has to be indirect as â€Å"Montessori’s enormous respect for the mysterious powers that form the child from the moment of conception led her to fear any direct interference with their unfolding†(1, page 121).Before a child begins to learn how to read and write, there are four fundamental preparatory activities that will indirectly enhance their learning. Story telling is a great way to impart new words to a child. It is imp ortant for the story to be short and interesting as children have very short attention span. It spurs imagination in a child to create emotional attachment to goodness as â€Å"when a moral principle has the power to move us into action, it is often because it is backed by a picture or image. †(3, page 7).Secondly, music and movement is important to help children to express their emotions. This will help them to gain confidence in their own abilities to express themselves in language. Also, they are developing gross motor skills and good body posture when they are dancing with the music. Thirdly, speech and drama exposes the child to learn a wide range of appropriate and inappropriate ways of communicating. They learn to project their voices and to speak words clearly. Indirectly, the child is learning new vocabulary and is enhancing the concept of social grace and courtesy.Lastly, picture talk can be introduced to children to allow them to express words through what they see and imagine. Practical life exercises help the child to develop control of movement and hand-eye coordination which prepares him for future writing. Activities such as pouring beans or water from one jar to another, lacing on the dressing frames and polishing build fine and gross motor skills. The child learns to develop inner discipline to see through the activities to completion. He also develops the sense of writing from left to right.During the activities the teacher introduces the names of the activities and the verbs involved such as â€Å"buttons, zip, unzip† which indirectly builds the child’s vocabulary. In social grace and courtesy activities the child learns to ask questions among themselves using words like â€Å"May I† and â€Å"Can I† which further develops their self-image and communication skills. In sensorial activities, the child is developing the sensitivity to order. For example, the child is expected to carry all the blocks to the ta ble one-by-one for the pink tower exercise.The teacher conducts three-period lessons to expose children with certain words like â€Å"cylinder, thick, thin, light, heavy† that further builds vocabularies. When a child practices on the knobbed cylinders, besides learning on different sizes and shapes, he is also developing his pincer muscles of his thumb and index fingers. This prepares him for a stronger pincer grip for writing in future. Once the child has shown readiness and interest, he is able to move on to direct preparation of reading and writing. In Montessori environment, the child learns to write before he learns to read.By the age of 4, teacher may start making phonetic letter sound for the child such as ‘mmmmm’ then pronounce words with that sound – mother, someday, drum. The child traces the shape of the letter using sandpaper letters. â€Å"By tracing the letter with the index finger of his dominant hand, the child builds a muscular memory of the shape of the letter he will one day write. †(1, page 129). He also learns to build words using large moveable alphabets (LMA). If the child faces some difficulties, the teacher is there to help him to decode the word.When he is competent with this activity, he is given small phonetic objects and pictures which represent the words he needs to build. At this stage the child can move on to reading words by reading with object or picture boxes. To further build the phonetic words bank of the child, he can practice reading with sheets of pictures and cards, the 5-vowel wordlists and 5-vowel booklets. The child by now is exposed to reading and teacher should help him to build sentences using pictures and object boxes.Teacher asks open-ended questions to allow the child to express what he sees from the picture. The child learns about articles, big capital and full stop as part of the component s of a sentence. In another words, when reading came to him, â€Å"it came in a full form†(1, page 136). Not only the child knows the meaning, he has a good grasp of grammar, position in the phrase and sentence. Teacher can further cultivate his reading habit by introducing to him interesting reading materials from the book corner or a visit to a local library.The teacher plays a very important role in a child’s language development. She should see herself as a friendly and encouraging facilitator than an â€Å"authoritarian knowledge giver†. (3, page 48). She can start by encouraging a freedom of expression and to bring the children’s ideas and background into the class learning activities. She much be prepared to listen responsively and not past judgment to quick that could potentially dampen the child’s enthusiasm to learn. Most importantly, the teacher has to have a great passion and love for children.

Analyze the nature and function of family in the following two works, Essay

Analyze the nature and function of family in the following two works, Jane Eyre and Pride and Prejudice - Essay Example It is not surprising that the world captured in Pride and Prejudice and Jane Eyre reflect some of the dynamics of these economic and social upheavals as they rippled through the country and restructured families as well as individuals. In both the real world and the fictional worlds of these novels, new roles also meant changes in the rigid system of manners that had typified the upper classes. This is reflected in the books as well since wealthy merchants and sailors began to afford the properties of the decadent rich who began losing their former status because of their traditional idle lifestyles (Priestley 60). Both Austen and Bronte introduce women who are thinking, feeling and reasonable people, planting the early seeds for the future feminist movements in characters such as Elizabeth Bennett in Pride and Prejudice and Jane Eyre in the novel bearing her name. In both books, the nature and function of family is seen to be changing in the face of these changed female characters, yet they still play a significant role in the ability of these women to achieve their dreams. In the Victorian world, it is clear that one of a daughter’s principle responsibilities in life is to take care of her family in any way she can. This referred both to her family in terms of parents and siblings as well as her family in terms of husband and children. This frequently translated to making a strategic marriage that would provide the family with financial well-being into the future. This was because women were still significantly restricted in their abilities to earn a living. The young woman's personal feelings toward the man were rarely considered a sufficient reason to refuse any offer proposed. This concept is shown in Pride and Prejudice in the form of Charlotte Lucas’ decision to marry Mr. Collins. She accepts his proposal as a last act of desperation to secure the monetary security she needs to remove the burden from her parents rather than because she harb ors any hope for a true emotional attachment. She reflects that "marriage was the only provision for well-educated young women of small fortune, and however uncertain of giving happiness, must be the pleasantest preservative from want" (65). However, Elizabeth operates under a new worldview in which the individual, son or daughter, has a right to expect some compatibility with the person they marry and to assess for themselves whether the match is appropriate (Bald 42). Despite the tremendous pressure her mother puts on her to accept Mr. Collins, placing the entire family's future welfare on her shoulders, Elizabeth cannot even think of considering a marriage in which happiness and true affection are not present. She gains this strength through the quiet but firm support of her father who believes her mind is as capable as his own. While her end goal remains to find a husband, Elizabeth has established her ground rules as first being someone who will respect her independent nature a nd permit her the flexibility to exercise it. She has the confidence to pursue this path because she knows she has the love and support of at least some of her family behind her. Many of these same pressures fall on the shoulders of Jane Eyre as she is expected to subsume her own personality to the benefit and wishes of her aunt after having been orphaned and left penniless. She has no independent income that might

Apple Marketing strategy Essay Example | Topics and Well Written Essays - 1250 words

Apple Marketing strategy - Essay Example According to Schneiders (2011), Apple is able to charge higher prices than its competitors buy its products remain competitive. He argues that Apple makes use of traditional and cult marketing strategies. Moreover, the company manages to manufacture products with high software compatibility hence easy to market in the competitive market. Madden (2010) argues that Apple has a unique marketing strategy that has not been mastered by many brands. The strategy enables Apple to cross-sell products that people already own. Moreover, the company designers have great understanding of the needs of the customers and focus on creating products that meet the changing needs of the customer. The alterations involve inclusion of more software to ensure the products are better than previous ones. For example, Apple iPhone was considered unique in that it has the features of an iPad as well as those of a smartphone. Mickalowski, Mickelson, & Keltgen (2008) argue that Apple makes advantage of trade sho ws and media coverage to market their products long before they are released into the market. Moreover, the company remains secretive about the features and outlook of their product to prevent imitation of new inventions by their competitors. For example, during development of iPhone, Steve jobs managed to sign Apple as the select carrier of the product. Moreover, the company understands the needs of the customers and comes up with unique products. Apple’s success had been greatly determined by the former CEO, Steve jobs. Steve Jobs and Steve Wozniak who were quite unprofessional in terms of their academic qualifications founded the company. However, they became successful right from the start.

Civil rights era Essay Example | Topics and Well Written Essays - 500 words

Civil rights era - Essay Example ies were reluctant to reacting at first; evidently, had the boycotters given up the suffering would have increased and probably more segregation laws set. The Montgomery Improvement Association also played a significant role in an era where African Americans fought for their civil rights. Under the leadership of Martin Luther King, the MIA was able to get its demands through the final verdict by the state’s court of law. The Little Rock incident and the Student’s Nonviolent Coordinating Committee all followed the footsteps of the boycott and were concerned about the treatment of African Americans by the society (Wallace, 1). The SNCC focused on depicting a better picture of the African Americans in the society through the campaign on observing voting rights for them too; moreover, the stress on feminism led to multiple protests and other campaigns that fought for sexual equality (HTI, 1). The segregation in schools affected the African American rights putting them in the lowest social class due to the lack of right education but the Little Rock 9 helped in the desegregation giving the African American youth an equal chance. Decisively, the Montgomery Bus Boycott is one of the major inspirations of the series of changes that are there in the African American history of civil rights; essentially, because the government of the United States and the white people experienced the heights that the black people were willing to go to for respect (History, 1). The boycott led to the formation of the Southern Christian Leadership Conference that influenced other events such as the March on Washington where Martin Luther King made his most popular speech; nonetheless, the SNNC also played a core role in the march. Under the Brown v. Board, many of the cases are the foundation of the education that the African American youth is getting today; remarkably, today there are no schools with segregation initiatives restricting them to attend schools. At first when the Little

Criminal Justice Essay Example | Topics and Well Written Essays - 1250 words

Criminal Justice - Essay Example Honestly, some of what I’ve seen have met my expectations while some have just not. What I’ve seen in the death row cell like it only accommodates one prison is expected for it is just like what I have viewed in movies. On the one hand, the sight of a secure cell and cell housing unit are also expected. However, when I have seen the open dorm housing unit, it is really something I have not imagined. Well, it is just that I have not visualized that prisoners can be housed as if they are just in a dormitory given that they are prisoned. In this kind of setting, the inmates are privileged to interact normally and closely to an open environment. Being an inmate housed in an open dormitory is really a benefit for being capable to interact to more people and also because they are situated in an open bay. And when you go outside the prison, its compound is really huge enough to see all its other buildings. On the overall, I can say that the Florida prison has an environment be tter than the other prisons and even far better than the slums in the third world countries. Through the virtual tour, I can say that the Florida prison is neat and orderly where prisoners can be treated fine enough as human beings. One among the prisons in Florida is the Main Detention Center. As Palm Beach County Sheriff Office states in its website, it happens to be the biggest building as it comprises a huge land area of 835,000 square feet and it is the most secured among the correctional facilities situated in a headquarter complex in West Palm Beach. This detention center is really huge enough to contain a total of 2,156 bed capacities including the beddings intended for services of infirmary and special management. In terms of population, Main Detention Center is housed with both males and females whose age can be adults or young adults. Majority of its prisoners are adult males who are not yet sentenced and are just about to go a court trial whereas the minority of the inma tes are adult females who are just their first time to be jailed and those who are in need of such particular medical or mental condition assistance. It is important to note that main detention center also accommodates the young female adult as well as the young adult males. Through the website of Palm Beach County Sheriff’s Office, it can be sensed that they have active participation on presenting services to their community through the Community Services Division. This division is further separated into four categories such as the Community Operations Bureau, Countywide Operations, Domestic Violence Unit and the Police Athletic League. Each group is specializing in a particular field in order to serve and protect the community. They all work together for the advantage of the community. In order to cut off the possibility of crime, the division of Community Operations Bureau of Palm Beach County Sheriff’s Office has ensured a number of law enforcement officers to be d elegated in each unit. Their preventive measures are dedicated to guarantee the value life among the citizens and as well as the advancement of its businesses. One among its services called Broken Star Fund is given to its dedicated workers together with their respective

The Country of Asia Research Paper Example | Topics and Well Written Essays - 1000 words

The Country of Asia - Research Paper Example In India, as majority of the states possess different culture of people speaking different languages, dealings in business often becomes difficult. However, most of the business transactions in the global circuit are carried out in English language. One of the major differences of business culture between the two countries is the process of operation in business dealings while finalizing all the aspects of business. The business culture of America revolves around monetary transactions and solving problems along with finalizing dealings (Fox, 2011). The transaction of business carried out between two countries can be demarcated on the basis of greetings and introductions. From the Indian point of view, it can be stated that greetings are conducted among officials for transaction in business or in meetings, by saying ‘Namaste’. On the other hand, Western countries particularly in the US, men and women use handshakes as a mode of greeting along with using generally the firs t name of a particular individual irrespective of the position he/she possesses in the organizational hierarchy (Jhunjhunwala, 2012). In the context of taking food items during the period of business meetings, teas are generally offered for drinking purposes in India. While both non-alcoholic and alcoholic drinks are offered while conducting business meetings in the US. It is also been observed that there are no arrangements in terms of seating for informal meals, but for formal meals it can be signified as a custom in India (Martin & Chaney, 2008). The nature of meetings conducted in the two nations is not similar due to individualism and collectivism dimensions present in US and India respectively. Give and take policy in business is given... From the above description, it can be comprehended that business culture of both nations are in certain instances distinct in the context of business perspectives. It is been viewed that more essence is given to time by the US while conducting business dealings than India. Moreover, in India certain traditions and customs are strictly adhered while conducting business transactions. This report makes a conclusion that the nature of meetings conducted in the two nations is not similar due to individualism and collectivism dimensions present in US and India respectively. Give and take policy in business is given much preference than discussing in organizations on an open basis in the US. On the other hand, in India, meetings for business purposes are held for avoiding conflict situations among employees in the organizations and for providing every one equal chance to show their talents in the productivity of business. However, major discussions usually occur through communication process on a one-to-one basis. In the context of attire and appearances, it can be stated that both nations are generally identical in their approaches, i.e. men wear a suit and tie combination, while women are dressed in pantsuit, especially during business meetings. The issue of gender differences is quite distinctive among the two countries. The illiteracy rate is higher in India as co mpared to the US, especially amid the female gender. Even in case of employment, segregation among men and women can be identified in India as compared to the US.

Building a Foundation for the Persuasive Speech Essay

Building a Foundation for the Persuasive Speech - Essay Example A speech that is accompanied by evidence drawn from credible sources helps to improve its credibility. In this case, I will utilize credible sources that can also be easily accessed by the targeted audiences to that they can prove or refute my claims on their own. Essentially, I will strive to use the best sources in order to convince the speakers about the subject presented. A successful speech is capable of keeping the audience thinking and learning about the topic presented. I will achieve this through appealing to the emotions of the people so that they can use their intellect to think deeply about the topic. I will present current evidence drawn from the media in order to comprehend my argument. This will help the targeted audiences to keep on thinking and learning about the topic presented. The third aspect I will take into consideration when building my speech is to ensure creativity. I will carefully develop my speech in a creative way such that it would appeal to the interests of the targeted people instead of presenting it as a plain speech. I will add some humour in the speech in order to avoid monotony. I am convinced that the speaker should avoid boring the listeners since they would easily lose interest in the speech. The fourth step I will take into consideration is to demonstrate that this topic is relevant to the audiences’ needs and interests. The portrayal of women in different media has a significant impact on their behaviour and these images cannot be ignored. I need to demonstrate to the targeted audiences that the media is a powerful tool and it can significantly influence the behaviour of the people in many ways. This topic is relevant to the targeted people since they often find themselves developing negative perceptions about their own appearances. The main reason is that their attitude has been changed by the media but the truth is that these people only need to be self confident. The fifth step I will take into

Ownership as such does not matter relative to the conditions of Essay

Ownership as such does not matter relative to the conditions of competition and regulation - Essay Example From the path that different nations have followed with regards to their individual privatization drives, the most notable point that comes forth is that there should be the creation of a regulatory agency beforehand to oversee the process. It has also been shown that effective introduction of competition within market sectors (that means both within existing state-owned firms and the firms that have been handed to private entities as part of privatization) has ensured rapid acceleration of the economy. Any such that regulatory agency must be free from any outside influence by the government and must prove as an interface to investors and must also work towards monitoring and managing the concerns of the producers and consumers alike. In other words, a regulatory agency, if it has to be successful, must treat state-owned and private entities alike, which is the reason it has to remain free of any form of influence. It is also deemed appropriate to mention the need of a regulatory agency, which is created out of the fact that any form of transformation of an economy cannot happen in an instant and requires a substantial period of time, during which there needs to be a watchdog that can always be on the lookout of discrepancies and initiate the requisite actions. Experiences from previous attempts at privatization have suggested that the economy has better progressed when there has been the introduction of effective competition wherever possible. The government would have to consider the pros and cons of introducing such competition, most importantly on the costs. At the micro level, the implications on the purchasing powers of consumers and the costs incurred for procuring raw materials etc. need to be considered thoroughly. PART 2: TREND OF PRIVATIZATION When it comes to the type of ownership and its influence on the competition (with regards to the cost of production), Pollitt has mentioned that there has been no notable difference in the cost of production as part of a study conducted by him on countries such as the UK, USA, Canada, France, Greece and Germany. This may seem to be what was originally expected among theorists, but this has been the case in almost the entire developed world1.Another point that needs special mention here is that the pattern of privatization has been so varied among countries that there are no specific set of parameters that may be used to judge its effectiveness, thus leading researchers to follow different paths towards studying the phenomena. It is in this regard that privatization is studied in close relationship with various factors and concepts such as ownership, competition and regulation. In fact, Zhang has pointed to the fact the distortion in the results of studies on privatization were due t o the fact that all such studies had been concentrating on the type of ownership alone. Thus, other factors such as the competition within the market and the role played by regulatory agencies were not given any significance.Over the years, the trend and pattern of privatization has heavily relied upon how resources should be regulated and has also been dependent on the manner in which they should be organized and utilized appropriately. According to Vickers &

Lifestyles in Canada and Mexico Research Paper Example | Topics and Well Written Essays - 1250 words

Lifestyles in Canada and Mexico - Research Paper Example Lifestyles are outcomes of several factors present in the environment or location of a group of people including geography, weather, population, economy, government, and available natural and man-made resources. All these factors affect the kind of lifestyle that will develop among the people. Geography and weather determines the activities that people do. These activities include work, hobbies and entertainment. Weather dictates the structure of houses, the way of dressing and the abundance of certain kinds of food. Weather along with geography likewise determines the resources available. Economy and population controls the number and types of jobs available. Economy regulates the consumption and leisure activities of individuals. The government shapes the kinds of activities that the people are allowed to do. Both public and private endeavors are affected by the kind of control the government has on its people. The kind of lifestyle that the citizens practice reflects a great deal about a country and its status within the global arena. It reveals the economic stability or instability of a country and the degree of general satisfaction that the citizens of a country have. The country with the most favorable lifestyle is determined by the Human Development Index (HDI) of the United Nations Development Program, which is published annually. The Human Development Index ranks countries according to the quality of life of its citizens which include criteria such as educational attainment, life expectancy and adjusted real income (Most and Least Livable Countries: UN Human Development Index, 2006). According to the HDI for 2006, Canada ranked sixth and Mexico ranked fifty-third (Human Development Report 2006). Canada, ranking high in quality of life indicates a high economic ranking in the global arena. Provision of free education to all its citizens, availability of a large supply and variety of goods like food and clothing, and provision of high disposable incomes to family earners by both public and private are indicators of a stable and booming economy. Mexico on the other hand is not as economically secure as Canada. There are schools which are government funded but are not enough for everyone so some are forced or by choice enroll their children in private schools which are really expensive (Guide to living in Mexico). Not all consumer goods are affordable in Mexico. Consumer items like appliances, clothing, computers, audio/visual equipment, and cars are relatively more expensive in Mexico as compared to Canada. The benchmark used is the value of money against the cost of the goods mentioned for each country. Automobiles and real estate are also expensive in Mexico. Unlike in Canada , because of the high disposable incomes of the people and the relative affordable costs of automobiles and real estate, they can afford reasonably large homes in low-density areas and highly stylish and functional cars (Connections: Canadian Lifestyle Choices and the Environment, 2005). Canadians are very mobile because of their ready access to private automobiles. Public transportation meanwhile is more popular and more practical in Mexico. Public transportation is made affordable in Me

Early Christianity Essay Example for Free

Early Christianity Essay Christianity is one of the biggest religions in the world and is followed mostly all over the world. One of the first of the Christians was the followers of Jesus Christ, a Jew, who taught the way to live for each and every individual. He taught the concept that he is raised from dead that made people to consider the divine. He was celestial and showed people the way to deliverance. This concept increased the number of christens in the Rome and at the end of the fourth century it became the utter religion of the Rome. What were the reasons for the fast spread of Christianity? There were a number of them. Mostly because of the teachings of Jesus, as it tells that there should be love in between all the human beings and there should be equality as well. This encouraged the poor and needy ones to convert. His concept of life after death attracted the people who were feared of there deaths. Decent revolution was another reason for all to be attracted; no matter they are poor or rich. Now what were the diverging views of the roman and Christens? Romans have a concept that a person should live a best possible life in this world and should live a luxurious care free life where as Christianity was not having this concept. According to them a person should live through deliverance so that they could have the best of the life after death. Greek have some valid reason which actually made the Christens to think that was intelligence is through lonely time. This threatened christens that there followers might decrease. This was when church interpretation came into act so that the right thing should be guide and what is the real meaning of bible should be examined. Our acts can not save us from the fire of hell. It is only the teachings of the Jesus which can actually save us from the hell which could make us enter the heavenly life after death. What was the origin of the unity of the human race? What was the origin of human sinfulness? According to Augustine it was the teachings of the Jesus Christ which actually was the origin of the unity of the human race. Jesus taught them that there will be no inequality between the poor and the rich and they are equal to the God. They should live for salvation instead of pleasure. They should love each other and should give respect to each other. No richer people have right to be superior and no poor are inferior to the wealthier one. All are equal and all are human. The only thing they should care for is the life after death and people should live more for that than this life. This concept actually was the origin of the unity as after this there was unity in all race of human. No blacks were accused of being blacks and no whites were to be superior. This was the main origin of equality in human race. Augustine thinks that the desire of people to live as commanded by God so that they could achieve heaven is the main origin of the human race or human equality. Those who lived for this world and they don’t care of the life after death actually gives birth to the human sinfulness. The desire to be wealthier and to increase the standard of living made human to be sinful. The thought of being better than others increased there sinfulness. This desire made them to do more and more sinfulness and actually origin the word of sinfulness. This actually was origin from roman people who wanted better in this life. What are the two cities, city of God and City of men, according to Augustine? What are there implications on the Christen teachings? There are two cities according to Augustine. City of men means this world that is the world according to which a person is judged. It is the world where you can get your pleasure. Whereas the City of God is the life after death, where a person is judged according to there lives. This is the life of heaven or hell and is immortal whereas city of men is temporary and will be finished when Jesus will come again. City of men is dishonest whereas city of God is ideal. This gives christens the concept of life after death and tells them that everyone is judged according to its deeds. It also tells us that this world in not eternal and will be finished as the Jesus will come where as the life after death is forever so we should care for that life. This gives christens the concept and belief in life after death. Who can measure the happiness of haven? Then it tells about the heaven where all will be happy and satisfied and they will be able to do whatever they want. They can live through there desires. Everywhere will be satisfaction and it is a place of spirits. There would be no evil at all. Later christens started hating Jews as they thought that hating Jews is right. As God hates Jewish people so they also started hating Jews. They stopped going to occasions of Jews. Saints started teaching Christens against Jews and that the Jews are the worst of the people. There is a disease in Jews that may cause some Christian’s attraction towards them. This disease is needed to be cured. Now what is this Disease? This disease is not a medical disease. It is about the ‘Judaizing disease’ that means spreading of Judaism. They are to launch on christens to attend there festival and to fast with them. Some of the Christens who thinks that Jews have the same thinking as they have will go for it and will attend there festivals. This will cause people to accept Judaism. This is the fear of some christens and they wanted this disease to be finished. The disease is the spreading of Judaism not any medical disease and it should be finished with the help of the teachings of Bible by saints.

Solutions for the Water Deficit

Solutions for the Water Deficit Ground water Takatuf Problem Lack of groundwater become a big problem these days. Groundwater is important and useful; many countries are depending on groundwater to supply clear, reliable water to the citizen. Here in Oman we have the same problem and it mostly exists in Al-Batinah coast where I live. You can utilize this type of water in many other areas such as farming, domestic and industrial. We must find solutions to these problems, to eliminate the deficit in the aquifer because this problem has many negative effects. These effects are a reduction in the level of the earths surface and some dry wells because groundwater descent into the deep, forcing farmers often to deepen the pumps to reach the water but, this solution will cost them a lot. Drought pumps may cause dry conditions in some agricultural regions because they use pumps to provide water for their farms. Some citizen are suffering from drought because they depended on these wells to provide clear water for them to drink it, but, few of those ci tizen impacted by maxing of sea salt water fresh groundwater which Change water quality to become undrinkable and this cause shortage of clean drinking water. In these areas like Al-Batinah people are also facing a shortage of drinking water. This issue exist in Oman before more than 30 years since the population rose. Farmers are more affected by this issue because they depend mostly on the ground water for agriculture. Citizens are suffering too because it is the main source of clean water which they drink. One of the causes of this problem is saltwater intrusion, â€Å"saltwater intrusion is the movement of seawater into aquifers and salt water mixing with ground water, which can contribute to ground water pollution and other consequences† (Wikipedia, 2014). We are facing this problem in Al-Batinah and Salalah coasts, a huge quantity of saltwater intrusion into the aquifers that contaminates clean water. The second cause is water deficit in Al-Batinah coast which is about 350 million cubic meters per year because sea water goes through groundwater layers and this causes groundwater pollution. Rising population is another major cause for this issue, when the population increases the proportion of water consumption increases. The fourth reason of the shortage is lack of rainfall and this affect negatively on the storage of groundwater because; rain is the first source of the groundwater the rain Nourishes the water storage. Solutions Many countries started to solve this issue, for example, United Arab Emirates launched the project cloud-seeding for artificial rain and here is the meaning of cloud seeding, â€Å"Cloud seeding, a form of weather modification, is the attempt to change the amount or type of precipitation that falls from clouds, by dispersing substances into the air that serve as cloud condensation or ice nuclei, which alter the microphysical processes within the cloud.’’ (Wikipedia, 2014). They do some research about the clouds for the operation then they send special airplane for this mission, they target clouds then they seed them, this operation has some consequences if they used it constantly due to the accumulation of silver iodide in the air, which is toxic. This operation cost around 11 million dollars. In Australia and some cities in United States of America they used Aquifer Storage and Recovery Systems. Aquifer storage and recovery (ASR) is the re-injection of potable water back into an aquifer for later recovery and use. ASR has been done for municipal, industry and agriculture use† (Wikipedia, 2014). They dig many wells close to dams and they treat rainwater sea water and after that they inject the water to Tertiary aquifers to store it there to use it any time they need it; this plan was a huge success in Australia and USA and now they want to expand this project. In Egypt they used a strategy, Integrated water resources management (IWRM) which has been defined by the Global Water Partnership (GWP) as a process which promotes the coordinated development and management of water, land and related resources, in order to maximize the resultant economic and social welfare in an equitable manner without compromising the sustainability of vital ecosystems. (Wikipedia, 2014). Concluding Statement It is hard to choice one of them but, in my view ASR system is the best solution for the country because ASR unlike cloud-seeding it does not have any consequences; it has many benefits. In Al-Batinah we are suffering from floods when the sky rain therefore, it is better to stop the floods by pumping the water to the ground to recharge the groundwater by this solution we do not waste any drop and we stop floods and at the same time we store groundwater. References Aquifer storage and recovery. (2014, November 27). Retrieved November 28, 2014, from http://en.wikipedia.org/wiki/Aquifer_storage_and_recovery Butalia, N. (2013, May 8). Cloud seeding : Making it rain. Khaleej Times. Retrieved November 29, 2014. Cloud seeding. (2014, November 18). Retrieved November 26, 2014, from http://en.wikipedia.org/wiki/Cloud_seeding Groundwater and Drought. (n.d.). USGS: Retrieved September 19, 2014, from http://water.usgs.gov/ogw/drought/ Groundwater Management in Oman. (n.d.). Groundwater governance. Retrieved September 16, 2014, from http://www.groundwatergovernance.org/files How cloud seeding has helped to increase UAE rainfall. (2014, August 25). Retrieved November 26, 2014, from http://www.readme.ae/articles/tech/Rainmakers Integrated water resources management. (2014, September 17). Retrieved November 28, 2014, from http://en.wikipedia.org/wiki/Integrated_water_re Integrated water resources plan, Egypt. (n.d.). deltares. Retrieved September 23, 2014, from http://www.deltares.nl/en/project/1210539/integrated-water-resources-plan-egypt Kazmi, A. (2013, September 29). 124 cloud seeding operations since start of year. Retrieved November 26, 2014, from http://gulfnews.com/news/gulf/uae/weather/124-cloud-seeding-operations-since-start-of-year-1.1236770 Platt, B. (n.d.). Aquifer Storage and Recovery Systems. Small Wars Journal. Retrieved September 19, 2014, from http://smallwarsjournal.com/jrnl/art/aquifer-storage-and-recovery-systems Saltwater intrusion. (2014, August 24). Wikipedia. Retrieved September 18, 2014, from http://en.wikipedia.org/wiki/Saltwater_intrusion Subaihi, T. A. (2014, February 26). Abu Dhabi Air Expo: The National. Retrieved September 19, 2014, from http://www.thenational.ae/uae/meet-the-uae-cloud-seeding-captain-who-flies-into-the-eye-of-the-storm

Introduction And Company Profile Of Nestle Marketing Essay

Introduction And Company Profile Of Nestle Marketing Essay Nestles start date back to 1866, when two split Swiss enterprise were found that would later form the core of Nestle. In the subsequent decades, the two challenging enterprise forcefully delayed their businesses throughout Europe and the United States. Nestle was formed in 1905 by the merger of the  Anglo-Swiss Milk Company, established in 1866 by brothers George Page and Charles Page, and  Farine Lactee Henri Nestle, founded in 1866 by  Henri Nestle. The company grows significantly during the First World War and again following the Second World War, expanding its contributions outside its early reduced milk and child formula products. The company has made a number of corporate acquisitions, including  Crosse Blackwell  in 1950,  Findus  in 1963,  Libbys  in 1971,  Rowntree Mackintosh  in 1988 and  Gerber  in 2007. Nestles products include  baby food,  bottled water,  breakfast cereals, coffee, confectionery,  dairy products,  ice cream,  pet foods  and snacks. 29 of Nestles brands have annual sales of over 1 billion Swiss francs (about $ 1.1 billion), including Nespresso,  Nescafe,  KitKat,  Smarties,  Nesquik,  Stouffers,  Vittel, and  Maggi. Nestle has around 450 factories, operates in 86 countries, and employs around 328,000 people. It is one of the main shareholders of  LOreal, the worlds largest  cosmetics company. Nestle has a primary listing on the  SIX Swiss Exchange  and is a element of the Swiss Market Index. It has a secondary listing on  Euronext. In 2011, Nestle was listed No. 1 in the  Fortune Global 500  as the worlds most gainful business with a market capitalization of $ 200 billion, Nestle ranked No. 13 in the  FT Global 2011. . As nutrition, health and wellness company, Nestle, is committed to the improvement of value of life by helping community in which it operates to meet basic and necessary human needs. The competitors are glaxosmith con, Britannia, rei agro, kwality dairy, lakshmi energy, heritage foods etc. Over the years Nestle has used its resources, skills and technology to help find solutions to the many socio-economic challenges facing communities. Many of the communities are confront by challenges such as poor cleanliness, lack of clean water, poverty, diseases, underfeeding, food security and many others. Mission: Positively influence the social environment in which we operate as responsible corporate citizens, with due regard for those environmental standards and societal aspirations which improve quality of life.   Vision: To be a leading, competitive, Nutrition, Health and Wellness Company delivering improved shareholder value by being a preferred corporate citizen, preferred employer, preferred supplier selling preferred products. Company profile: Nestle India Ltd, one the biggest players in FMCG segment, has a existence in milk nutrition, beverages, prepared dishes cooking aids chocolate confectionery segments. The company is unavailable in the food business. The food business incorporate product groups, such as milk products and nutrition, beverages, prepared dishes and cooking aids, chocolates and confectionery. Nestle India manufactures products under brand names, such as Nescafe, Maggi, Milky bar, Milo, Kit Kat, Bar-One, Milkmaid and Nestea. The company has also introduced products of daily utilization and use, such as Nestle Milk, Nestle Slim Milk, Nestle Fresh n Natural Dahl and Nestle Jeera Raita. The companys brands include milk products and nutrition, prepared dishes and cooking aids, beverages, and chocolates and confectionery. Their milk products and nutrition includes Nestle Everyday Dairy Whitener, Nestle Everyday Ghee, Nestle Milk, Nestle Slim Milk and Nestle Dahl. Beverages Include Nescafe Classic, Nescafe Sunrise Premium, Nescafe Sunrise Special and Nescafe Cappuccino. Nestle India is a secondary of Nestle S.A. The company has attendance across India with 7 manufacturing facilities and four branch offices extend across the region. The four branch offices in the country help facilitate the sales and marketing of its products. They are in Delhi, Mumbai, Chennai and Kolkata. The companys four factories were awarded the internationally predictable external certification ISO 14001 for adherence to environmental processes and OSHAS 18001 for Health and Safety. In the year 2008, the company launched Nestle Nesvita Pro-Heart Milk with Omega-3 in Mumbai. Nestle Nesvita Pro-Heart is part of daily diet and has Omega-3 heart friendly nutrients scientifically known to help manage cholestrol. As part of their ongoing dedication to offering best in class nutrition products to Indian consumers, the company launched NESTLE NAN 3, a follow-up formula for older infants. During the year, MAGGI PICHKOO Tomato Ketchup was launched in a unique easy to handle day pack to drive affordability, taste and convenience for a larger number of consumers. Milestones achieved CNBC Awaaz Consumer Awards has honoured  Nescafe  as the most preferred coffee brand. Business  India  has rated Nestle  India  as No.1 on Return On Capital Employed amongst Super 100 companies. In 2011-2012 Nestle India was awarded the Best Exporter of Instant Coffee, Highest Exporter to Russia and CIS, Highest Exporter to Far East Countries. Recent developments The company has introduced products in milk segment for daily consumption and use such as  Nestle Milk, Nestle Slim Milk, Nestle Fresh n Natural Dahl and Nestle Jeera Raita. Growth of nestle In 2008 profit growth are increase 29.06%, in 2009 profit growth are increase 22.64%, in 2010 profit growth are increase 24.99%, in 2011 profit growth are increase 17.45%, in 2011 profit growth are increase 11.06%. In 2008 sales are increase 23.40%, In 2009 sales are increase 18.62%, In 2010 sales are increase 21.94%, In 2011 sales are increase 19.76%, In 2011 sales are increase 10.83%. Nestle company continues to maintain high operating margins at around 21%. We believe low volume growth resulted from lower off-take by canteen store departments, which sustained to result in slower growth across industry. Depreciation provisioning has increased by approximately 86% due to aggressive capacity addition by the company in the last one year.   The lower net profit growth is also due to a reduction in the tax benefits enjoyed by the company at its Pantnagar plant in the March 2012 quarter. net profits expanded just 9 per cent in the March 2012 quarter; growth in the March 2011 quarter stood at 27 per cent. The Nestle scrip closed at Rs 4,938.10 up by 0.92% while the Bombay Stock Exchange marginally declined by 0.33% to close at 17,151.29. In 2010 operating profit are 1015.39 crore, In 2011 operating profit are 1245.42 crore, In 2012 operating profit are 1537.96 crore. Nestle company every year increase the profit because of the customer are purchased from the different product in the market. Customer are satisfied for the all the products. Product Milkmaid Milkmaid A partly skimmed sweetened condensed milk, nestle milkmaid is a versatile product and excellent as a dessert ingredient. With milkmaid, you can whip up lip-smacking desserts for your family in the shortest possible time.   Lactogen Lactogen We supply milkoplex bolus which helps in stimulating the milking power of psychologically disturbed milch animals such as cows and buffaloes. Some of the psychological conditions for which milkoplex blous is used in animals. Nestle Cerelac Nestle Cerelac Our range is highly hygienic and has excellent strength that prevents the food from dust, moisture and other contaminants, thereby increases shelf life. Further, our range is available in different finishes and at most affordable rates to the clients. Nestle Nescafe Nestle Nescafe We are engaged in offering Instant Nescafe Premix, which is prepared by just adding hot water. It is instant to prepare, and additional sugar or milk is not required. We procure these instant Nescafe premix from reliable vendors of the market, keeping in mind the varied requirements of our clients. These are made using perfect proportions ensuring rich taste and pleasant aroma. Nestle Munch Nestle Munch We offer instant chocolate premixes which is of high standard. Recipe based exotic beverages to have an intense lingering experience. We manufacture the most luscious and refreshing Instant chocolate Premix. We use meticulously selected chocolate to create the most natural coffee flavor. As the name suggests, this coffee premix is very convenient to use and provides great taste. Nestle Kitkat Nestle Kitkat Chocolate is the choicest food item among people for celebrating various occasions and parties. Using pure milk these chocolates are made which are blended with dry fruits to bring a delicious and crunchy taste. These chocolates are further finished with square shaped cakes and are packed using quality packaging materials which keep them fresh hygienic for a long period of time. Nestle Maggi Nestle Maggi As a reputable trader, we are always ready with fresh stock of the best quality Maggi Masala Noodles. We provide Maggi Masala Noodles to popular outlets in India and other retail shops. Moreover, Maggi Masala Noodles are always in demand in the market. Nestle Nestogen Nestle Nestogen Contents : Per 100g: Fat 23.9 g, linoleic acid 3.65 g, linolenic acid 467 mg, docosahexanoic acid 44 mg, protein12.5 g, carbohydrates 58.2 g, minerals 2.4 g, sodium 155 mg, potassium 495 mg, chloride 305 mg, calcium 475 mg, phosphorus 305 mg, magnesium 33 mcg, manganese 45 mcg, moisture 3.0 g, vitamin A 1,500 IU, vitamin D 230 IU, vitamin E 6 IU, vitamin. K 40 mcg, vitamin C 50 mg, vitamin B1 0.35 mg, vitamin B2 0.75 mg, niacin 5 mg, vitamin B6 0.37 mg, folic acid 45 mcg, pantothenic acid 2.2 mg, vitamin. B12 1.5 mcg, biotin 11 mcg, choline 50 mg, inositol 25 mg, taurine 40 mg, carnitine 8 mg, iron 6 mg, iodine 75 mcg, copper 0.3 mg, zinc 3.7 mg, selenium 5 mcg ,498 kcal. Production department Production process: Milk collection: Milk collection system of nestle milk pak is excellent. According to this system milk is collected farmer area of about 72000 km. Village milk center 2273 Sub centers 583 Main centers 23 Nestle acquire milk directly few farmers, there is no middle man. On molk centers price is milk is paid according to percentage of fats. If the quality of fat is less than required (6%) than price will be accordingly. in milk collection centers temperature of milk is kept at 4 C. Reception: From milk collection centers milk is collected and deliver to factory daily seal of tankers are correctly decided. Receiving capacity of milk is 60000 liters. Standardization: All the animals are different composition of fats in their milk in different seasoners. Standardize milk according to the recipe milk is given temperature of 72 c for 15 second to reduce bacteria in milk, this process is called thermization life of milk is increased by this process and standardization composition is fats. Decreaming: In this process of descreming solid non fat and cream is divided, milk is given temperature of 60 c and 60000 rpm in de- cremer.so that dirt particles cream can be estranged Dirt is drained after 30 seconds milk is send for further processes. Pasteurization: In this process milk is heated at 92 c for 5 seconds to remove remaining bacteria. After pasteurization milk to treated for conversion into powder. Evaporation: Low hit treatment: Milk is intense at high pressure of 889 mille bar so that is start boiling at about 70 c. 4 effect folling film: Milk is evaporating in 4 consequence system. Milk is evaporating about 56%, 62%, 67% and 75% after 1 st, 2 nd, 3 rd and 4 th effect respectively. Spray drying: In this process there are 5 creative high pressure nozels which exert high pressure on milk after that their which exert high pressure on milk after that that area about 50% water and 50% solids in milk. Cooling: After spray drying there is a cooling process, in which powder is cooled before storing. Packing: Milk is packed in different packing according to the weight required, form tote tilting station from selling. Marketing department Product: Milkmaid Lacto gain Nestle cerelac Nestle Nescafe Nestle munch Nestle kitkat Nestle magi Nestle nestogen Price: product price milkmaid 30 Nestle kitkat 30 Nestle magi 40 Nestle Nescafe 50 Nestle munch 20 Distribution channel: manufacturer agent distributor retailer end customers Segmentation: Geographic segmentation: It is compare the spending levels, income levels, employment levels and buying lifestyle. Demographic segmentation: This refers to ways of separating people according to age, gender and income. Psychographic segmentation: There are no. of important issue to not regarding the use of socio economic groups. They refer to the head of household. They do not refert to income levels. Behaviouristic segmentation: It is considered consumer behavior patterns. Human resource department HR policy: This policy encompass those strategy which represent a sound basis foe competent and helpful HR management in the nestle group of around the world. They are in spirit supple and vibrant and many require modification to a variety of situation. Therefore its execution will be stimulated by sound decision fulfillment with local market laws and common sense, taking into account thee explicit framework. These HR policies are address to all those who have a dependability in organization people as well as to HR professionals. The nestle management and headship principles include the guidelines inspiring all the nestle employees in their action and in their dealing with others. Employment: The commercial business principles outline the companys promise to fully support and to respect a series of principles and international convention regarding employment rights. Nestle provides working environment which protects the health and welfare of the employees according to the highest reasonable standard of safety, hygiene and security. Each employee should not only care for her own safety. Nestle favors a policy of long term employment. Whenever, an business cannot be maintained within the nestle specialty, reasonable step will be undertaken to avoid overall loss of employment by identifying external business willing to take over activity from nestle. Work life balance: Nestle is prepared to support employees who wish to taken an active part in the life of the society or by pretentious farm duties in professional, civic, cultural, religious organizations is being understood. Nestle consider that the employees private and professional life should have a good balance. Nestle encourages bendable working condition whenever possible and encourage its employees to have motivations outside work. Industrial relations: Nestle upholds autonomy of relationship of its employees and the effective gratitude of the collective bargaining. IR are a clear responsibility of local management and will be handle at the suitable level: first at site level (factories) consequently at regional level. Relation with union established under strict observation of national law, international commendation to which nestle has to a voluntary basis stated in the corporate business principles. Nestle will ensure that direct and frequent communication is established with its employees, both union members and non- members, as mention in the nestle management and leadership. HR organization: The fact that Nestle is more people and product than systems leaning is reflecting in the way HR is functioning and is organized. Processes and systems as well as professional HR tools are there to support HR management but never to the damage of the human dimension. The HR function should report to the manager accountable for a defined operation (Region, Market, Country, and Factory) with a functional relation to the market HR according to the size of that operation. The HR manager should not only have the skills and competencies from a simply professional position but also have the behavior and the influence to be a dependable partner to her/his contemporaries. HR function should certainly provide perfect organizational hold. Information technology department On a day to day basis, our systems give the essential edge to significant, highly complex business functions across everything from logistics to manufacturing, human resources, finance and sales. Its therefore fundamental that we stay supple in order to allow each business group to counter to quickly shifting market circumstances whilst maintain high standards of dictatorial and internal fulfilment. A demanding IT career which is as much about service management and delivers efficient cost-effective services as it is about technical knowledge. It will entail you to drive out needless cost and complication and pre-empt problems through end-user education and a right-first-time mentality. In return, youll be joining an IT team widely documented as the aptitude pool for technical specialist and senior managers throughout Nestles global operations. The opportunity to take your career to a global level and work with the latest configurations from vendor. Plus youll get to say that you helped facilitate the worlds leading nourishment, healthiness and wellness of nestle company. Swot analysis Strength: Brand image Marketing strategies established by the innovative Financial, marketing and sales strategies are formulated by gauge the interrupted research Approved out of moderator market trend. It is a large scale organization, with plentiful funds and has the ability of acquire weaker Firms by throw out of competition. E.g. growing sales and profits, quality products, skilled Labor, educated staff, solid financial position. capability to control strong product name to generate sales Talent to modify product to the local market situation. physically powerful worldwide operation with diversify income base investigate and expansion capability The world biggest processed foods and beverages company constantly introduce new products for its Indian customers on a numerous basis, thus Growing its product offering. Parent support:   Nestle India has a strapping maintain from its parent company, which is the worlds largest process food and beverage company, with a attendance in almost every country. The company has entree to the parents enormously victorious international piece of paper of products and brand. Brand strength: In India, Nestle has some very strapping brands like Nescafe, Maggi and Cerelac. These brands are almost standard to their product category. Product innovation: The nestle company has been always introduce new products for its Indian consumers on a common basis, thus increasing its product contributions. Weaknesses: Escalating instance of product recall obstruct brand equity The target market of nestle milk pack is upper middle and high class because lower middle and Reduced class can not pay for to buy milk due to its best value Main weakness is milk pak that there are special companies of milk but the name of nestle Milk pack is forever position in the last because of low advertising and marketing of the Product. Supply chain: The company has a compound supply chain management and the main matter for Nestle India is traceability. The food processing industry requires high standards of cleanliness, quality of safe to eat input and workers. The uneven nature of the Indian market place complicates things more. Exports: The domestic business posted a 13.7% growth in net sales to Rs. 1866 cr. However, exports register a 1.1%decline to Rs. 118 cr although a strong 56% increase in exports to third parties due to 24.5% decline in exports in affiliate. This constitutes a big portion of the total exports to a single location. Historically, India has been a very unbalanced market for Nestle, and its overall performance takes a hit often due to this factor. Mature markets: Nestle is incoming to markets that are already mature and can give a rough struggle to new entrants in the market. Plain yogurt: Nestle plain yogurt has proved to be a nestle weakness because it has been unable to make its market place in India, but nestle by analyze the responsive areas can rise above its weaknesses. Less consumer research in few areas. Opportunity: conversion to a nourishment and well being company Focus on rising and budding saving booming out at home company possible to enlarge to minor towns and geographic product recognition rule can be adopt to increase sales Expand by modification the taste of the sufficient towards product. Healthy food market Asian market Expansion: The company has the possible to expand to smaller towns and other geographies. Existing markets are not fully tap and the company can increase occurrence by stabbing further. With Indias demographic profile shifting in favor of the uncontrollable class, the per capita utilization of most FMCG products is likely to grow. Nestle will have the intrinsic advantage of this trend. Product offerings  : The company has the option to expand its product sheet by introducing more brands which its parents are famous for like breakfast cereals, Smarties Chocolates etc. Global hub: Since manufacturing of some products is cheaper in India than in other South East Asian countries, Nestle India could become an export center for the parent in convinced product category. Threats: reduce chocolate interest Water fulfillment issue consequential in penalty payments Macro economic factors allegation of unprincipled trade Market section growth could draw new entrant Taste of consumer has already developed which is hard to change. Inflation is getting higher and higher so the purchase power of the people is decreasing day to Day basis. Competition: The company faces huge struggle from the organized as well as the unorganized sectors. Off late, to loosen its trade and investment policies to facilitate the country to better function in the globalised wealth, the Indian Government has condensed the import duty of food segments thus increasing the fight. Changing consumer trends: Movement of enlarged consumer spends on consumer durables resulting in lower expenses on FMCG products. In the past 2-3 years, the performance of the FMCG sector has been uninspiring despite the economy growing at a straight speed .Although, off late the state has been improving, the confidence on monsoon is very high. Sectoral woes: Rising prices of raw materials and fuels, and sequentially, increasing wrapping and manufacturing costs. But the companies may not be able to pass on the full encumber of these onto the customers. Michel Porters Five Force Model http://t2.gstatic.com/images?q=tbn:ANd9GcQCqo8SyDfdR3pTZWlc2JNAeu_q5NdDJPSrL1hW3R9f-qEszGcc Threat of new entrants: The threat of entry depends on the existence of entry barriers and the attendance of new entrants to a food processing industry naturally bring to it new competence and the want to increase market share. The threat of substitutes exists most acutely when the price of a similar product in the marketplace go losing. As more substitutes become available, both the order for and the price of the products becomes more expandable. As the price for substitutes goes down, the manufacturer of the original product is prohibited from rising or required to lower its price. Smaller food processing companies often have difficulty obtain supermarket step autonomy for their products as large retailer charge for hole on their shelf and give precedence to the established companies who can pay for the advertising needed to produce high buyer command The nation is a major factor as if the company requirements to be a part in this food processing industry. It must be clever to face high costs for strapping competition. Moreover, the slow market growth rate for the food processing industry cause gaining between companies, resulted the barriers to entry are high with so many food processing companies and little to zero capability remaining for any more companies. The barriers to entry are obstacle on the way of possible new entrant to enter the market and complete with the incumbent. The difficulty of entering a market cans protection the incumbent alongside new entrants. Current profits are potentially higher than in a truly aggressive market, at the operating expense of their suppliers and buyers. The higher the barriers to entry, the more power in the hand of serving. Most important barriers: Capital requirements Government policy and regulations Customer channels Bargaining power of customers: Buyers are the people or organizations who generate demand in the food processing industry. Bargain power is capacity to pressure the setting of prices. Monopolistic buyer will use their supremacy to remove better terms higher profit margin at the expense of the sell. In a truly competitive market, no one buyer can set the prices. Instead they are set by supply and demand. Prices are set by supply and demand and the market reach the pareto-optimal point where the highest probable number of customers are content at a price that still allow for the supplier to be beneficial. The bargaining power of buyer is greater than: There are leading buyers and many sellers in food processing industry Product are consistent Buyers pressure to integrate backward into the food processing industry. Suppliers do not threaten to combine forward into the buyers industry. The industry is not a key supplying group for buyers, Consumers affect the food processing industry through their ability to strength down prices, bargain for higher products quality and services, and play competitors alongside each other. The bargaining power of buyers is high as there are huge tendency of new entry with new and diversity of products. Besides, consumers prefer choose products which offer lower prices. For example, Campbells soup products price is relatively 20 to 25% higher than generic brands in grocery stores, hence some consumers would choose generic brand products in the market rather than Campbells. Besides, the profitability obtained by the company is also determined by consumers. Food processing companies would be forced to lower prices if consumers believe that the prices are too luxurious as consumers be inclined to stop buying their products or button to supplements. Bargaining power of suppliers: Suppliers are the businesses that supply materials other products into the food processing industry. The cost of items buy from suppliers (e.g. raw materials, components) can have a major impact on a industry productivity. Suppliers may decline to work with the firm. Analysis of the determinants of qualified power between the manufacturer in food processing industry and their supplier is accurately parallel to analysis of the relationship between manufacturer and their buyer. The firms in the food processing industry that are the buyers and the producers of inputs that are the suppliers. The key issue is the case with which the firms in the food processing industry can control between different contribution suppliers and the comparative bargaining power of each party. Suppliers can involve the food processing industry during their skill to raise prices or decrease the quality of purchased goods and services. In case quality products the suppliers features an important factor. Due to the increase rate overall price of material has been significantly increased. Suppliers can also exercise authority on the players in a food processing industry. Supplier can grow bargaining power and can be possible threat to industry players in terms of food processing industry profits. They have the aptitude to increase or decrease the quality of products in a particular food processing industry. Supplier powerful: It is subject by a few companies and is more focus than the industry is selling to. Its product is exceptional or at least differentiates or if it has built up switching costs. The food processing industry is not an important customer for the supplier group. Threat of Substitutes Products: Those products that come from other industries and can create as a exchange for product in the fundamental food processing industry. In the area of expertise coffee industry, substitute products can be those non strong beverages such as tea, soft drinks, fruit juices and energy drinks and other caffeinated drinks. These are sources of substitute products which the customer can purchase in place of coffee. However, the only true straight substitute for specialty coffee is the basic coffee, but the basic coffee is careful to be a considerably minor quality than field an as such does not near threat to specialty coffee. The rivalry from firms of other industries which offer substitute products is strong as they are produce, supplying and serving the same food products that the food processing companies are. For example, Dunkin Donuts is in the foodservice industry and Campbell Soup Company is in the food processing industry. On the other hand, there are several possible substitutes; a cup of specialty coffee is still what consumer prefers to purchase. Product segregation and trademark icon plays an important role in this food processing industry. The field coffee product are different in many aspect from the substitute. Coffeehouses offer not only a cup of coffee but the incident of sipping the specialty coffee on a deluxe hotel. Soft drink companies and non alcoholic beverages producer are on bunch marketing, selling their product in sell stores, supermarket and departmental stores. Hence, the substitute products is not significant or is not careful a major force In the specialty coffee business, Rivalry among competitors: The rivalry among companies in the food processing industry i

education :: essays research papers

Educating our Youth The Authors that we read in class all had esteemed criticism when talking about our nations education system but the one essay that stood out the most for me was about our children being more interactive with the community. Robert Coles argues that our childred need to be more respectable towards elders and be more involved in the growth of the community.   Ã‚  Ã‚  Ã‚  Ã‚  Respectively I think that Mr. Coles makes a very convincing argument, and that when you break down all of the other arguments, everything pieces together under one major category. Bell Hooks argues that our schools are too large and that the students need to feel a sense of surrounding in order for them to be able to learn better, Ms. Meier has a convincing argument that standardization of our school just like the ones in Europe are needed, and Linda Darling-Hammond argues that there is unequal opportunity among our schools specifically dealing with racism distributed throughout our school system.   Ã‚  Ã‚  Ã‚  Ã‚  When you look at Bell Hook’s argument that our schools are too large and that the students that are going to school in the city are not getting the same education as the students in the suberb’s. This argument can directly tie into the fact that yes there defiantly needs to be a more teacher to student ratio, because in every statistical analysis of the school system the less students in a class, the more comfortable the student is in his surrounding and the easier it is for the student to learn. Basically this situation can be solved by involving the student in the school, and in the community better. Solving a situation like cutting classroom size down with flooding more money into schools isn’t going to solve the way that students learn. I believe that students learn by the influence of others around them, others like their parents, their role models, and fellow classmates.   Ã‚  Ã‚  Ã‚  Ã‚  I don’t fully agree with the fact that there is unequal opportunity among students of different race, or that there need to be a standardization among grades for students like there is in Europe. The problem here in America is that kids aren’t feeling the connection with their peers. Kids don’t have motivation to learn, they see that their parents are not tied to their lives and they don’t feel that connection with the community like they are supposed to.

Research And Development - Bus Essay -- essays research papers

Research and development is an important process for business today. Consumers needs and wants are always changing and so it is vital for the business to meet these demands with R&D to hopefully exceed customer expectations. It is also important for businesses to keep with advances such and technological and medical. Otherwise they will be left behind in the competition. As before, R&D is very important and relies on market research information. After the research the company has to have good confidence that the product is fit for sale before they produce it. If not, they will lose money due to the large cost of production. The product specifications vary depending on consumer needs, wants and competition from other firms. For example Sony have released the smallest minidisc in the world which creates competition and also covers the consumers wants/needs. Improving the operational processes, developing new ones and developing new/improved products are part of the research and development commercial function. R&D should be looking at two areas, which are to: A) Take as much care for the environment as possible.   Ã‚  Ã‚  Ã‚  Ã‚  B) Make use of materials in the most efficient way.  Ã‚  Ã‚  Ã‚  Ã‚   By doing this they must calculate their costs and make sure they can do the above without getting into debts from the costs they produce. The businesses labs keep links between the universities so that they can exchange research findings wh...

Beowulf: Short Story :: Epic of Beowulf Essays

Beowulf: Short Story   Ã‚  Ã‚  Ã‚  Ã‚  In the beautiful town of Ventaria, which is located near the southern- most point of Ireland, a once proud colony of people enjoyed the magnificent surroundings and a simplistic life. Brian the Great, beloved ruler of the Ventarians, had been killed by the evil Filth-Sammich. This vile creature, with a crocodile-like build, had a head larger than the immense church in the center of the town. When fully-opened, the mouth of the Filth-Sammich could open wide enough to fit a large tree. It's powerful jaw and razor sharp teeth were feared by all that knew about it. The beasts' torso looked large enough to contain the entire population of Ventaria, and still have room for an elephant or two. Finally, the tail of the Filth-Sammich was so long and powerful, it could wrap around and crush the massive castle of Brian the Great. Although Ventaria no longer had a ruler, fear of the Filth-Sammich kept the locals in line. In order to keep their town, the people had to bring food to the creature, as soon as it was available. They also had to give him all their precious valuables. The Filth-Sammich allowed the Ventarians to eat enough to stay healthy, but nothing more. Before the Filth-Sammich arrived, the people were loyal and faithfully devoted to their respected ruler. The monster lived in a gigantic cave which was a ten-minute walk to the edge of town. It was rumored that when the Filth- Sammich swallowed you, you were slowly digested over a week or two. The beast also made it clear that it had powers beyond the forces of nature that allowed him to mentally witness the actions of anyone within the borders of Ventaria simply by thinking about it. With this in mind, townspeople were obedient and compliant towards the wishes and demands of the Filth-Sammich.   Ã‚  Ã‚  Ã‚  Ã‚  Warriors that were still loyal to their deceased king, had developed a secret signal that the Filth-Sammich didn't pay any attention to. When a warrior asked another about his harvest for the Filth-Sammich, it meant that there was a meeting in the abandoned farmhouse on outside town limits that night. Here, the monster could not detect or observe. When these meetings were held, the soldiers would relax and speak of rebellion against the Filth-Sammich. Drinking and socializing took place in this farmhouse, giving the men a sense of security. They would talk about how they could slay the mighty monstrosity evil-eradicators. One soldier in named Urther announced that he could defeat this terrible fiend. Although Urther was the strongest and most skilled warrior

Emile Durkheim: Social Change Theory Essay

Emile Durkheim, the father of sociology, in his text the Rules of Sociological Method, has asserted that the disciplinal distinction between the social and natural sciences necessitates the differentiation in the variables and processes of analysis. This is why the idea of social facts was conceived, to refer to the intangibles that occur as product of social interactions between humans, who creates realities because of the constant cycle of agreement-disagreement, decision-making, and rationalization. The observable, and sometimes unconscious, social occurrences and structures that operate in the society are what constitute social facts. The social facts are realities that are not stagnant and inflexible as they are constantly subject to social change. The social change theory is the understanding that the dynamic interactions in the social milieu create phenomena that is continual and constant – change. This change is hence the product of societal structures that determines processes and mechanisms that results in particular outcomes. The Social Change Theory It is important to note that throughout history, different scholars offered different lenses in analyzing the reality of social change. How a particular thinker perceives the concept of change has often mirrored the social conditions of the era. Haferkamp and Smelser (1998) notes that it was during the French and Industrial Revolutions, periods of social dynamism, has ushered the focus and locus on the concept of social change in the understanding of the interaction and vibrancy of units of the society. Philosophical thinkers had thus began the movement from the recognition of natural constants and the inclination to support contractual, natural occurrences, to eventually recognize the potentiality of social change as the theoretical angle in comprehension of social phenomena. The understanding of social change does not confine itself to the elucidation of the present, but also the explication of historical experiences of humans, like the ancient empires or the civilizations. Meanwhile, the contemporary approach of social change theory develops itself into creating an order that is more generalized so as to illuminate the problems and processes of change in a broader view of the present and the past. According to Haferkamp and Smelser (1998), the theory of social must include three fundamental elements that relates and links up to one another: (1) structural determinants, (2) processes and mechanisms, and (3) directions and consequences. Below is the graphical illustration of the elements of social change: The above representation may seem simple, but the social change follows the process, of mechanisms and social processes being dictated by structural determinants, which results into outputs and consequences that are accumulated. It is also important to note that although the social change theories are considered fundamentals in the sociological study and discipline, it is nevertheless wanting of more theoretical development. Social change theories are in fact not devoid of problems. Although social changes is beyond the limits and often exceeds the explanations of single (mono-causal) theories, such theory is still consequential in explaining some realities. Such theories of course tend to disintegrate once confronted by changes that are unprecedented or when employed for purposes of prescription or prediction. Meanwhile, the complex multi-causal theories encounters difficulty in harmonizing multitudes of variables and determinants that produces multiple outcomes, making it more difficult to construct. The prospects of social change theory are of course not to be denied, as it aptly explains the dynamic structures that operate in the social setting. The contribution of Emile Durkheim, which would be discussed in the subsequent paragraphs, contributed immensely in the crafting and development of the theories of social change. Durkheim’s Theory of Social Change The air does not cease to have weight, although we do not feel that weight. –Emile Durkheim The contribution of Durkheim of the idea of â€Å"social facts† has contributed vastly to the sociological analysis during his and the contemporary period, as he poses the hypothesis that humans are essentially surrounded and enclosed in the countless facts and realities, which is in existence even without recognition or knowledge of such particular reality. Similar to the person’s inability to always feel the weight of the air, it does not signify the absence of the weight or of the air; this illustrates how people are not always capable of discerning realities – social facts, whose presence in fact are never absent or lacking, as these facts constantly moves people forward and affect behavior and actions. It awareness only becomes apparent in situations where one deviates from it, like for instance, we become aware of the culture of respect/cleanliness when someone throws his debris on the street. Social transformations are experienced in events where the unexpected and unprecedented is what transpires, and these are essentially the instances that advance the knowledge of the sociologist/philosopher. For Durkheim, social change is represented by transformations in the social morphology -or the structure of social relations that links individuals into a coherent entity, society- and the moral structure -or the body of laws, norms, and sanctions that regulate social life. (Hadis, Sociology and Social Change) For Durkheim, the point of the study of social sciences if to focus on facts that are essentially dissimilar and varied from the subject of the natural science, which is why something as intangible as, for example, culture, is a point of discussion and analysis for Durkheim. Social science hence is a study that distinguishes itself from the natural science, and therefore necessitates recognition of facts that are products of human and social interaction – social fact. Durkheim studies he reasons why suicide happens,w hich he concludes is a product of normlessness, which is a product of prevailing culture, which mirrors life of the individual – and what is more intangible than culture and life. Durkheim was concerned with anomie, a pathological -and, thus, temporary- characteristic of societies in which the division of labor does not evolve naturally, but may be forced by unequal social relations among classes. (Hadis, Sociology and Social Change) Durkheim’s scheme of social change involves a contrast between a simple division of labor and a corresponding mechanic solidarity, on the one hand, and a complex division of labor accompanied now by what he called organic solidarity, on the other. (Hadis, Sociologya and Social Change) The anomie is in the society is used by Durkheim to defer to the declining morality of individuals, and it is something that confronts the individual when they are not bounded by moral constraints, therefore creating confusions between what is morally right or otherwise. It is in the context of collective social morality that social change is most mirrored and become promising. In a society that gives premium to individualism, which is not morally bad (except for egoism), the solution is the formation of collective morality. The point of social change hence is that social facts are constantly subject to transformations and evolutions that are responses to existing values, situations, and structures that determine social outcomes and processes. Durkheim uses differentiation in his explication of the social change theory; Alexander (in Haferkamp and Smelser, 1992) explains it clearly: He used differentiation theory to grope with issues that are generic to the study of social changes as such. Each of Division’s three parts represents one important way in which social change has been conceptualized: through the construction of general models, through developing accounts of social process, and through historically specific analyses of tensions and strains. Durkheim’s problem, in other words, is an enduring one with which every perspective on change must come to grips. The problem of integration is one of the fundamental problems for Durkheim. In the reality of social change in how the labor structure is being organized, how is it therefore possible for the society to maintain order and stability? Durkheim has highlighted in his work how the perpetual action diversity has affected the society, and how the process and social structures has taken the perpetual cycle of bound and rebound. The social change theory of Emile Durkheim gives the clear picture of how cultural determinants are strong factors for the change dynamics and outcomes in the society. Differentiation hence becomes important, as social phenomena are complex occurrences that are not capable of being confined by inflexible theories. The understanding of social change is a product therefore of the analytical accommodation to encompass and recognize the cultural and social facts that operates and dictates the transformations occurring in the social milieu. References Durkheim, Emile. (1982). The Rules of Sociological Method and Selected Texts on Sociology and its Method. Steven Lukes, Ed. USA: The Free Press. Hadis, Benjamin. â€Å"Sociology and Social Change†. Accessed 22 January 2008 Haferkamp, Hans and Neil Smelser, Eds. (1992). Social Change and Modernity. USA: University of California Press. Noble, Trevor. (2000). Social Theory and Social Change. USA: Palgrave.

Analysis of Sonnet 18 by William Shakespeare Essay

In â€Å"Sonnet 18† by William Shakespeare and â€Å"Death† by John Donne, both poems describe how death is escaped. Both writers suggest that we shouldn’t fear death, because with death comes life. The use of imagery, metaphors, and personification are used to develop these themes of the sonnets. However, each sonnet addresses how they view immortality in different ways. While â€Å"Sonnet 18† focuses on immortality by capturing beauty, immortality in â€Å"Death† is viewed through a religious perspective. The speaker of the poem â€Å"Death† shows fearlessness in the first stanza of the poem. â€Å"Death be not proud, though some have called thee/Mighty and dreadful, for thou art not so† (1-2). Here death is being personified and confronted about his arrogant ways. The speaker lets death know that he is not as strong and scary as people perceive him to be. In the following lines death is brought down even more. The speaker reveals that death can’t really end our life because when we die we would then begin living eternally. John Donne uses his belief in Christianity to suggest to the reader there is life after death. The writer uses a metaphor in line five to compare death to â€Å"rest and sleep† to make matters worse. â€Å"From Rest and Sleep, which but thy picture be† (5). Rest and sleep are two things that are peaceful and calm, and are things we aren’t scared of at all. Sleep is interpreted as a temporary death which we wake up from in t his poem. The speaker talks about how death is doing people a favor by ending their life. â€Å"And soonest our best men with thee do go-/Rest of their bones and souls’ delivery† (7-8). These two stanzas propose that when death presents itself to us, we will finally be relieved of the pain, agony, and troubles of the world. Within stanza nine, imagery is used to describe the true image of death. Death is characterized as a servant who follows the rules of fate, chance, and kings as they are the only ones who make the calls on who dies or not.â€Å"Thou’rt slave to fate, chance, kings, and desperate men† (9). While death tries to fool us into to thinking he is the one who controls us, we realize that Death is really the one who is being controlled. As we read through the poem, we find out things about Death like who he associates with. The writer makes Death seem like someone we should not be afraid of when he affiliates him with poison, war, and sickness. In contrast the speaker’s beloved escapes death in â€Å"Sonnet 18† because he is written about in a poem. The poem starts off showing appreciation towards beauty by asking if he should compare his friend to a summer’s day (1). Within this stanza development, the speaker uses imagery to describe his beloved to a summer day. When we talk about summer time, we think of nice weather, nature’s beauty, and sunshine, all things which are compared to his beloved. Shakespeare repeatedly uses the word â€Å"more† in the second stanza to further suggest how beautiful this person is. He continues to going into detail about his friend, and how â€Å"Sometime too hot the eye of heaven shines, and often is his gold complexion dimm’d† (5-6). Here the eye of heaven is a metaphor that is represented as the sun. The writer comments on summer’s imperfections to remind the reader that summer isn’t always perfect. Sometimes summer is too hot, and other times the sun is dimmed by the clouds. We capture the temporariness of summer’s season in Shakespeare’s sonnet as well. Stanzas seven through nine emphasize how everything eventually comes to an end as time goes on (7-9). We know that as fall approaches and the weather becomes colder, nature becomes vulnerable. Leaves begin to fall from the trees and flowers begin to die. The writer makes a contradiction about the mortality of his beloved though. â€Å"But thy eternal summer shall not fade† (9). This suggests that his beloved’s beauty will not end like the season of summer does. Finally the writer explains that as long as people are alive to read poems, his beloved will be immortal because the sonnet brings life to the person he is referring to (13-14). These last stanzas reveal a metaphor that argues his beloved is better than a summer day because unlike summer, his beloved’s beauty will never fade. Both sonnets escape the inevitable because of their different views on death. While the writer of â€Å"Sonnet 18† defeats death by capturing beauty in a poem, John Donne defeats death by belief of what is to come after this life. These two poems suggest that we shouldn’t fear mortality because it only reveals life after death. Work cited Donne, John. â€Å"Death.† The Giant Book of Poetry. Ed. William Roetzhem. San Diego: Level Four Press, Inc.2006. 21. Print. Shakespeare, William. â€Å"Sonnet XVIII.† The Giant Book of Poetry. Ed. William Roetzhem. San Diego: Level Four Press, Inc.2006. 13.Print.

Analysis of banks’ performance

Generally considered as the biggest financial crisis since the Great Depression, the Global Financial Crisis (SGF) was followed by the European sovereign debt crisis, which heavily affected most European nations in early 2010. This report will analyses the impact of the crisis on the performance and risk exposure of two major banks: Alpha Bank (ABA) and Deutsche Bank (DB).. Alpha Bank, the second largest Greece bank, locates in one of the five Euro-zone nations which suffered the most following the global crisis.At the same time, Deutsche Bank (DB) is a German bank which operates in both investment and commercial banking sectors. In particular, this report will study the asset and liability structure, the performance as well as the market and off-balance sheet risk. Also, the annual performance of 2008 to 2010 will be analyses in order to fully capture the impact of the financial crisis on these selected banks. 1. 1 Asset, Liability Structure and Risk Exposures 1. 1. Analysis of Lloy d Banking Group (LAG) Table 1: Capital Raising Activities (Liability Structure) Figure 1 Figure 2 The bank operates in both commercial and investment sections which contents in detail, wholesale, insurance and investment as its main business activities. Deposit is the main source of funding, given that the proportional ways remains above 50%during these 6 years. Generally speaking, Deposits are more reliable compare to other capital raising activities.Noticing that even during 2008 to 2010, the Deposits were lightly effect by SGF, which means retail deposits are less volatile and less sensitive to shocks. In addition, the bank was voted by Reader's Digest the most trusted bank of Britain in the 2008. LAG as a function of commercial bank, a large and versified customer base kept the bank safe during the SGF and European debt crisis. Wholesale is the second major part of their business. Figure 2 has shown that, Debt securities take around 20% during 2007 to 2012, which implies that, L AG raises not enough funds from deposits.However, wholesale is sensitive to changes in the market. As the wholesale depositors are able to transfer the fund if others bank provides better offer to them. LAG have to undertake higher withdraw risk. LAG introduced new pricing management of saving products from 2011 in order to minimize withdraw risk. The benefit for this new plan is increasing deposit balances and reducing the proportion of wholesale. Furthermore, because of LB is a diversified bank in British, insurance division is the third mainly activity for the bank to raise fund.However, insurance may exposures liquidity risk, if policyholder who is seeking to cash in their financial claims immediately or some unexceptional accident occurs, the bank has to get huge fund to pay for them. According to Lag's annual report, the liabilities of insurance remains around 13% from 2007 to 2012, which took up higher proportion of total liabilities. However, since the flood happened in late 2007 and therefore the bank had to pay the claims, the bank had a highest percentage of insurance liability compare to other 5 years.Besides, due to SGF and European debt crisis during 2009 to 2012, higher unemployment rates shrink the Auk's economy, the proportion of liability of insurance policy also affected. Finally, basing on the Figure 2 we can find that, derivative financial insurance only has small proportion in this structure, due to LAG is able to raise enough fund from deposit, wholesale and insurance sections. Table 2: Portfolio Asset Allocation (Asset Structure) Figure 3 As a largest commercial bank in K, the main source of investment of LAG is Loans, which take up over half proportion of its total asset.This type of assets was allocated to households, firms and public sectors. According the annual report of the bank, personal mortgages play an important role in loan. However, these assets are exposed to credit risk and default risk. Therefore, LB engages reverse repur chase agreements for collateralized loans in order to reduce risks. The second main source of investment of LAG is Trading and other financial Asset at fair value through profit or loss.Comparing to loans, debt securities are more sensitive and exposed to the credit risk. However, government and corporate securities are taking larger proportion in total Trading and other financial Asset at fair value through profit or loss. As these types of securities are more stable and reliable, this credit risk is mostly mitigated. 1. 1. 2 Analysts of BIN Paris (BIN) Table 3: Capital Raising Activities (Liability Structure) Figure 4 BIN Paris is a universal bank which participates in retail and investment sectors.According to the chart shown above, the main source of Buns capital raised by raiding derivative instruments in financial liabilities at fair value through profit or loss from 2007 and took a Jumped up approximately 25% in 2008 due to Global Financial Crisis(SGF). Generally speaking, de rivatives trading are carrying higher risks than other class of liabilities, such as credit risk, market risk, currency risk and interest rate risk. Because they are sensitive to the market changes and lenders are less loyal to the bank, but respectively this source of funds can generate high returns to make the bank become profitable.However, the liability structure of BIN was not constantly unchanged. In the following next two years 2009 and 2010, the main component shifted to deposits due to SGF which brought an unfavorable economy recession all over the world. This strategy of the bank intended to reduce the risk exposures via decreasing trading of risky financial instruments and more relying on deposits to raise capital in order keep the bank in a safer base during the worse recession time.The capital raising structure changed back again from 2011, noticing that unlike 2007 and 2008, the proportions of deposits and financial liabilities at fair value through profit or loss beca me approximately close amounts. However, derivatives trading are still playing an important role in Buns capital raising activities. Another considerable segment of liability structure is debt securities, which mainly content in government bonds, given that the amounts of issued had been increased from Ð ²?157,mom to Ð ²?211 ,mom from 2008 to 2009.Due to the bank changed the major capital raising activity to deposits in 2009 and 2010, meanwhile it had increased issue in debt securities in order to raise more efficient funds. This behavior can be explained that the bank was worrying about only relied on deposits as not enough and trying to diversified risks via shifting liquidity risk (from deposits) to default and credit risk. Table 4: Portfolio Asset Allocation (Asset Structure) Figure 5 The main source of investment of BIN is financial assets at fair value through profit or loss, which accounted more than 50% of total assets through 2007 to 2008.Again, this type of assets mainly consists in trading of derivative instruments, repurchase agreements afterwards and other securities transactions. In practice, derivatives trading can generate higher returns but will carry more risks because they should eave to meet what the customers' needs and generally they are sensitive to the change of market. Therefore, the risk exposures not only content credit risk, but also put the bank faces interest rate risk and currency risk. L The second considerable segment of investment is loans which mainly comprised of loans to customers.Noticing that the amounts started increasing from 2009, which accounted up to 40% of total assets (compared to 2008 was only 25%), the portions are getting close to the main component, trading of financial assets. Throwing back to SGF and debt crisis, increased in loans and decreased in trading risky assets might be considered as a strategy for BIN to diversify its several risks as we mentioned previously but this time default risk would also be raised. However, derivatives trading are still playing an important role over these six years.In addition, available-for-sale financial assets have been significantly increased in 2009, the following year after SGF. It major contents bonds particularly in government bonds. The main reason could be government bonds are the safest investment way, however, default risk may be considered in this case. . 1. 3 Differences in asset, liability structure and risk exposure Comparing the asset and liability structure between LAG and BIN, the significant difference is the main source of the capital raising activities and asset allocations between these two banks are different.LAG is much more relying on customers' deposits, a safer way to raise funds which allows LAG has a reliable capital base and confident level to go through the SGF in 2008 also the European debt crisis in 2010. In contrast, BIN changed its capital raising structure twice from changing the portions between derivatives raidi ng to raise funds on deposits in response to the impacts of SGF and debt crisis. Additionally, the core functions of these two banks are different.LAG is focusing on customers' deposits and making loans to them. However, BIN is much more concentrating on derivatives trading in both asset and liability parts (even though it shifted the main component of capital raising activity from financial liabilities to deposits between 2009 and 2010 but derivatives transactions still played an important role during those two years. ) Overall, BIN is much more sensitive to the economy and surely it carries more risks than LAG. . 1. Impacts of SGF and Debt Crisis on Asset and Liability Structure Lloyd Banking Group (LAG) For the asset structure, due to the financial hardships that many households and businesses are experiencing, as a result of the recent economic decline in the UK. LAG committed to help customers in these challenging times, which reflective of our relationship-based approach. In R etail segment, we maintained strong level of mortgage lending to new lending, and helped thousands of customers to buy new homes. As shown in the diagram above, we can see that the total asset has increased room IEEE,mom to El ,027,mom in two years' time.An increasing of 57. 55% reflects that with a 61. 25% increase in loans and advances to customers. There are strong levels of customer lending growth in commercial banks, corporate markets and mortgages. For the Liability side, the percentage of total liability has greater changed in 2009, which given that increased up to 56. 64%. After the SGF, the total liabilities still stand at a higher level in the following years as long as the European debt crisis occurred in 2010. Deposit, debt securities in issue and the liabilities of insurance are he three main components be affected.As LAG is the largest bank in I-J, it provides more confident for their customers. Even The bank experienced SGF and European debt crisis, deposit still brin g positive effect for the group. Compare 2008 to sass's deposits can be found that, there is 51. 46% shapely increasing during 2008-2009, due to more customers lose confident for others investment companies, also getting less people put the money for investment during such weaken economic period. That is the reason explains that why does deposit continuously grow during this period as en of the good reputation banks in British.Table 5 Besides, according to the table shown above, the issue of debt securities have greater increased due to the medium term notes issues changed, which implies that even LAG has sufficient fund to overcome the challenge during SGF, but they still restrained funds through issuing medium term notes in order to provide more fund to help their customers, Furthermore, the higher unemployment rate in UK due to SGF and European debt crisis, more people were getting to claim their insurance compensations, therefore the liability of insurance policy had also been a ffected.According to the balance sheet has shown, the liability of insurance policy has 60. 8% increased from 2008 to 2009. Also from 2009 to 2012, the liability of insurance still maintain in higher level. Overall, as LAG is reliable and stable bank in I-J, the main structure of asset and liability did not changed by the Crisis. BIN Paris (BIN) In regards of Buns capital raising structure had been changed twice during 2007 to 2012. The first change was in the year after 2008 SGF, the bank shifted its major capital raising activity from trading on derivatives (financial liabilities at fair value wrought profit or loss) to deposits.Considering the increased in trading financial instruments, which was the core activity to raise both total liabilities and total assets to history high respectively Ð ²?2,016,mom and Ð ²?2,075,mom in 2008. It leaded the bank with higher risk exposures as well as the leverage level had been increased due to derivatives trading is sensitive to the market and risky. Therefore the bank changed the major component of liability structure to deposits in 2009 in order to reduce risking tried to keep the bank in a safer base during the worse recession time.At the meantime, the bank increased issue in debt securities that attempted to raise more efficient funds in case of relying on deposits was not enough. In 2011 after the European debt crisis, the bank changed its core capital raising activity back to trading on financial instruments again. As an investment bank is a function of BIN Paris, the second changed of its capital structure indicated that the bank already passed the hard time and everything went back on the right track. The major component of the asset structure was financial assets at fair value through profit or loss from 2007 to 2012.In 2009 it had been decreased from 60% to 40%,but the bank increased the portions loaned to Global Financial Crisis,and this class of asset kept stable in the next following 3 years. However, tra ding on derivatives is still playing an important role overall. In addition, according to the increase in issue of debt securities especially in bonds had been increased in its liability structure, therefore, the available-for-sale financial assets had a greater Jumped up during the same year and gradually went down later on. Overall, the impacts of SGF on BIN were far worse than the European debt crisis. 2 PERFORMANCE Analysts 1. 2. 1 Return on Equity (ROE) Definition: See footnoted Figure 6 According to the chart, the ROE of LAG deceased seriously from 2007. In 2010 to 2012, it appeared a little recovering signal but still showing a declining pattern over these six years. During 2007 to 2008 both of the net income and total equity were decreased slightly, therefore, ROE decreased. However, even though the net income only had a little increased in 2009, but due to the total equity greatly Jumped up, the ROE decreased further. After 2010, ROE already deceased to history low given at 5. 4%, because of the negative net income as well as the total equity still stayed at higher level. The falling net income was primary to fewer increased in total operating income but greater increased in the impairment cost. The main reason could be the bank need to increase impairment cost to recover credit risk during SGF and European debt crisis. On the other hand, the size of total equity getting larger, this fact implied that, LAG was seeking more capital fund its financial activities in order to go through the poor economic period.Therefore, the ratio shown the bank experienced unfavorable profitability during those two recession periods Regarding to BIN Paris, the Return on Equity ratio dramatically decreased from 19. 6% to 6. 6% in 2008. It gradually recovered back in the next following years after SGF but it slightly dropped gain after the 2010 European debt crisis. Due to the banks main source of finance is making money via trading derivatives, this pattern of changing e xactly responds to the market conditions due to financial and debt crisis, also explains that the bank is very sensitive to the market.However, compare to the regenerates drop off in SGF, the impact of debt crisis was not significant through looking at the chart. Compare these two patterns of ROE; LAG is showing a declining figure which indicates that the bank had a deeper impact by the financial and the debt crisis. On the other hand, the effect on BIN was significant only shown at the SGF period, therefore, BIN seems to has a better performance overall. 1. 2. RETURN ON ASSET (ROAR) Definition: see footnoted Figure 7 In term of Lab's performance can be shown that, the greater decline in ROAR consists in declining of net income and total assets. The central bank cut the interest rate again and again in this recession period that encouraged more people to borrow money from bank to fund their mortgages or businesses. According to the balance sheet, the total assets sharply increased f rom IEEE,mom to El ,027,mom in 2008 to 2009, and then kept staying at a higher level in the following years.However, as we have analyses in the ROE part, net income decreased dramatically to negative percentages, due to total operating income did not change as lower interest rate, but the impairment cost has greater increasing in order to recover the credit risk. As a result, the net income becomes negative. Similarly, ROAR was deceasing dramatically during 2009-2011. According to the ROAR ratios of BIN, it has shown a similar pattern of trend as ROE. The ROAR sharply dropped 0. 32% in 2008 and recovered back in the next two years but slightly went down after the debt crisis.Considering that the net income of BIN in 2008 was incredibly dropped down over 60% from Ð ²?8,311 millions to Ð ²?3,millions. No matter how the total assets had a greater increased in the same year, the fluctuation of net income was the most important reason determinate the hanged in ROAR. Again, due to the b ank is sensitive to the change of market parameters, we can clearly see that the worse market condition due to SGF brought a negative impact to the bank and it was far more worse than the time during the European debt crisis.In conclusion, both of two banks were decreasing in ROAR during the weak economic period in 2008. The main reason was both of them had greater increased in total asset but the net income stayed at a relatively lower level. In the following years, BIN started to recover back and maintained in a stable level, UT LAG was continuously decreasing to negative due to total asset was maintain in higher level in debt crisis period. 1. 2. PROFIT MARGIN (PM) Definition: see footnoted Figure 8 According to the graph above, LAG had strong profitability in 2007 but it declined to 22. 43% due to SGF then slightly recovered in 2009. However, as the European debt crisis developed in late 2009, the PM continuing dropped out to the lowest, shown at -59. 62% in 2011. The reason is during this weaken economic period, interest and similar income decreasing as lower interest rate, and impairment increasing. This unfavorable decreasing during debt crisis period implies that LAG undertake loss.While the PM drives the ROAR to decline in this period. The European debt crisis shrink the bank much more than during the SGF. Comparing to LAG, BIN Paris keeps its ability steady to pay expenses and generates stable net income from 2007 – 2012. According to the main capital raising activity of BIN is trading on derivatives and other financial instruments, even though the amounts of financial liabilities and assets at fair value through profit or loss were Jumped up during the year of SGF 2008.However, the net income and total operating income were historically low through 2007 to 2012, the main reason was due to both the net gains on trading financial instruments and on available-for-sale financial assets had been dramatically decreased, respectively from Ð ²?7,mom to Ð ²?2,mom and Ð ²?2,mom to Ð ²?mom, which means, even though the trading went up, but net gains were limited by the worst market condition during Global Financial Crisis. Overall, BIN is good at controlling on its expenses and net income generation compare to the performance of LAG. . 2. 4 ASSET UTILIZATION (AU) Definition: see footnoted Figure 9 The AU ratio of LAG fluctuated seriously from 2007 to 2012. Due to given the negative impact of SGF, the AU dropped continuously to 0. 71% in 2009. As we mentioned previously, the central bank cut the interest rate to encourage people to take loan from the bank. Therefore, the total asset stayed at a higher level from 2009 to 2012. However, according to low interest rate and also some of customers were default to pay back, the total operating income did not change much.From 2009 to 2010, AU starts to recover to higher level. Unfortunately, the AU decreased sharply again from . 17% to 0. 47% due to the European debt crisis. The AU sti ll maintained at lower level during 2010 to 2012, because the pound was depreciated in this weak economic period, LAG faced loss in their oversea investment property and securities, consequently, the total operating income decreased to about E,mom during the debt crisis. LAG provided a declining pattern over 2007 to 2012, but again, the impact of debt crisis to the bank was greater than the impact of SGF.In term of Buns AU, it had been dropped down to 0. 46% in regards to the history low total operating income, given only Ð ²?3,mom in 2008. It recovered quickly afterwards and went back to 0. 63% in 2010. The AU ratio fluctuated by the European debt crisis again in later 2011 and 2012, however, as we mentioned above in the PM part, the Global Financial Crisis affected the bank much more than the effect on debt crisis. Comparing LAG and Buns All's, both of them had greater effects by SGF but the impact of debt crisis was not significant on BIN. . 2. 5 EQUITY MULTIPLIER (ME) Definitio n: see footnoted Figure 10 In term of Lag's ME, The figure increased nearly half of ME from 28. 4 to 44. 96 in 2008. The higher ME indicated that LAG used more debt to finance its assets which in turn increased the leverage level and risk exposure during SGF 2008. In order to reduce its leverage level, ME quickly dropped down to 23. 29 in 2009 even lower than in 2007 and gradually went down in the following years, noticed that the ME only shown at 20. 69 in 2012.As LAG is one of the reliable and stable banks in British, even though they experienced SGF and European debt crisis, they are able to recover quickly. Regarding to the ME of BIN, it had been increased to 35. In 2008 but had a greater decreased of 10 in the following year and still gradually went down in continuous years. Considering BIN changed its liability structure twice respectively in 2009 and 2011, in which shifted the major capital raising activity between derivatives trading and deposits.BIN attempted the first chan ge in order to minimize the risks and reduce the leverage level due to the high ME in the previous year. In 2011, after the European debt crisis, the bank again changed its major capital raising activity back to trading on financial instruments instead of relying on posits. This change had been reduced its ME ratio continuously which given that only around 20 in 2012 (the lowest from 2007 to 2012) It explains that BIN is good at controlling its leverage level and managing risks very well via adjusting the Banks structure. In conclusion, LAG and BIN have similar performance from 2007 to 2012.The ME of these two banks both had a greater Jump up in 2008 and respectively increased their risk exposures and the leverage ratios. However, the EMUS dropped quickly in later years due to both banks managed the risk via reduce their debt to enhance its assets or maintaining capital structure in order to reduce risks and leverage level. 1. 2. 6 Market Indicators Share Prices LAG Regarding LAG, t he share price stays at EYE per share in 2007 to late 2008. However, due to the SGF happen at the end of 2008, the share price decreasing dramatically to around E per shares.Furthermore, the European debt crisis also happen flow the SGF, the share price decreasing further around E per share. Base on the data shows that, over these six years, the share price of LAG is decreasing around 89. 1 BIN The highest share price of BIN Paris was up to Ð ²?94. 7 per share during mid-2007, it collapsed in later 2008 and down to history low Ð ²?21. 39 per share in early 2009. However, the share price went back on track quickly in the same year, given that volatile at the range around Ð ²?50 per share until mid-2011.According to the share price pattern of BIN, the impact of SGF on the share price was dramatically huge, but the bank effectively reacted on the massive change of market, it adjusted its capital structure in 2009, such as reduced the risk exposure via decreasing the risky derivative s trading and relying more on deposits, meanwhile increased the issue of bet securities particularly in bonds, which indicated to generate more efficient cash flows in case of the deposits was not enough to rely on. Project 2 2. 2 Market Risk 2. . 1 Introduction of market risk Market risk is defined as a risk for those investors to experience economic losses of value from the affected market performances, whether it's treatable or not. It is the risk that cannot be diversified. Some of risk factors could be observed, such as interest rates, exchange rates; there are also some factors may not be observed such as correlations which are based on statistical analysis. It includes interest rate risks, currency risks, and equity risks, see footnotes.